Identify new segments
Explore customer needs
Expand your market
Map the customer journey
Research & Insights Consultant
Over the last ten years, I’ve held marketing and research roles at large, multinational corporations. My projects were professionally rewarding. I got to speak with many kinds of customers, and I got to work with people wearing different hats.
The only thing I wish I could change was my experience outsourcing research. I’d get reports that showed insufficient due diligence. Not only that, but I often got a sense these reports were written for research folks, not my internal clients. And recommendations were a hodgepodge of ideas without regard to cost and payoff. Does this sound familiar?
That’s why I’m offering research services that corporate buyers will find more relevant and actionable.
Change is the ultimate measure of research ROI. Turn research into the valuable tool you will be sought after and respected for. Get in touch with me, and let’s discuss how to help YOU succeed.