Understand decisions

Identify pain points

Test product ideas

Business to Business Research

Our work helps understand buyer challenges, decision drivers, product preferences, and satisfaction.

Types of Research

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Exploratory

Research to understand pain points and other buyer dynamics

Product Development

Conversations and surveys to improve concepts, prototypes, and products

Customer Experience

Gauging of satisfaction and identification of customer advocacy drivers

Win Loss

Determinants of success or lack of it in business sales

Usability

Observation of behaviors and tendencies during use of physical or digital stimuli 

Why work with us?

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Experience

Our expertise spans many types of studies, clients, and locations.

Industry Work

We have worked in client-side roles in multiple industries.

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Certifications

We are RIVA-trained moderators. We also have certificates in HIPAA compliance and clinical studies management.

Global Project Management

We use best practices in product and project management to ensure deliverables are completed within very specific time frames.

B2B Target Experience

CMOs

Finance

Fraud Managers

Human Resources

IT

Operations

Risk Managers

Small Business Owners